Holomic in the Running for the Nokia Sensing X Prize

Holomic LLC has qualified for and is in the running for the Nokia Sensing XCHALLENGE, a $2.25 million global competition to accelerate the availability of hardware sensors and software sensing technology that will transform digital healthcare www.nokiasensingxchallenge.org

Dr. Aydogan Ozcan of the Ozcan Research Group at UCLA and Founder & Director of Holomic LLC is positive about Holomic’s participation stating, “The Nokia Sensing challenge highlights the tipping point for telemedicine in general. We are surrounded by digital technologies that are ubiquitous, and yet extremely advanced in terms of their electrical, optical, and mechanical components, computational power and connectivity. Holomic and its core technologies are uniquely suited to win the Nokia Sensing Challenge as it harnesses the existing digital infrastructure for new micro-analysis, sensing and diagnostics technologies, empowering point-of-care offices and even homes with a suite of technologies that used to exist only in advanced laboratories. This is just the beginning of a revolution that we will experience around healthcare, where Holomic will have significant contributions to”.

32 teams have qualified for the competition, of which 12 teams will make it to the qualifying round. Finalists will be announced in October 2013, of which the Grand Prize winner will receive a $525,000 prize.

Holomic LLC holomic.com   was formed in 2011 to commercialize advanced BioPhotonics technologies invented at the world-renowned research laboratory of Professor Aydogan Ozcan at UCLA www.innovate.ee.ucla.edu. Among the many applications that the company will present at the Nokia challenge is the cellphone-based Holomic Rapid Diagnostic Reader (HRDR). The reader combines the features and the power of today’s smartphones with advanced optical and software design to give the user a unique lightweight, handheld, accurate, and economical reader for improved rapid diagnostics with lateral flow immunoassay devices.  For more information contact Ketaki Sood, Director of Product Marketing,  310.443.2070.